Small Business Management: Entrepreneurship and Beyond
Book Summary:
This text book provides practical guidance on starting and managing small businesses. It covers essential topics like business planning, securing funding, and understanding legal structures. The book emphasizes innovation, strategic planning, and risk management as keys to success.The author explores common challenges small businesses face, including competition and financial management, offering strategies to address them. It highlights the importance of technology and e-commerce in today’s business landscape. With a focus on creativity, leadership, and ethical decision-making, the book includes case studies and real-world examples to help entrepreneurs apply the concepts in practice.
ISBN: 9781285866383
Author:
Timothy S. Hatten