Preparing Effective Business Plans: An Entrepreneurial Approach

Book Summary:

The book provides a step-by-step approach to creating a business plan, covering essential topics such as market analysis, operational strategies, financial projections, and management teams. Barringer emphasizes practical insights, real-world examples, and tools that entrepreneurs can use to effectively communicate their business ideas to investors and stakeholders. The focus is on helping readers create a plan that is both actionable and appealing to potential investors.

ISBN’s: 9780133506976, 9781292039916, 9780132318327

Author:

Bruce R. Barringer

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