Business Essentials US Edition
Book Summary:
For Introduction to Business Courses. This text book continues to provide a solid foundation of the essential topics that first-semester business students need to understand. Its focus on practical skills, knowledge of the basics, and important developments in business makes for a brief book, but a rich experience. The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for business and a need for a change in the Introduction to Business course and text. This text captures the widespread significance of these developments and presents their implications on businesses today.
ISBN’s: 9780133034028, 9780273766599, 9780136070764
Authors:
Ronald J. Ebert, Ricky W. Griffin